Brick-and-mortar bookstores turn to digital tools to reconnect with readers

JINAN, April 26 (Xinhua) — China’s brick-and-mortar bookshops, once under pressure from the growth of online reading and e-commerce, are now adopting digital tools in an effort to reconnect with readers. Founded in 2014 in Binzhou, east China’s Shandong Province, Puhe Reading Space began as a small traditional bookshop reliant on book sales. When online competition squeezed margins, it moved away from price wars