Superplum Declassifies Global Fruit Supply Chain Standards with Launch of InstaTrace Digital Intelligence System

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Superplum launches InstaTrace, a revolutionary digital intelligence system providing unprecedented transparency in India’s $100 billion fruit market. By scanning a unique QR code, consumers can access NABL lab reports, GPS farm locations, farmer profiles, and real-time cold-chain data. This first-of-its-kind platform replaces marketing claims with verified data to ensure pesticide safety and origin.