Eurovision 2027 Could Bring Bulgaria Up to EUR 70 Million in Economic Gains

Hosting Eurovision 2027 could bring Bulgaria between EUR 45 million and EUR 70 million in net economic revenue, according to a preliminary analysis by cross-border payment company iBanFirst. The estimate depends largely on how many foreign visitors arrive for the contest and how long they remain in the country during the event period. The report suggests that the biggest immediate gains would likely be concentrated in the city chosen to host the competition….